Positives:
The brand metrics are strong across the board. Saban provides outstanding stability. Nothing builds a program like winning. Alabama has been in 9 of the last 13 title games including 6 of the last 7.

Concerns:
It's tough to see the dynasty crumbling soon, but NIL and conference realignment could bring change that Alabama doesn't need.

Positives:
The performance ranking over the past 25 years ranks 2nd. The Sooners boast 24 winning seasons in a row, have made 4 CFP appearances and have won 6 out of the last 7 Big 12 titles.

Concerns:
The Sooners lack of any CFP wins which can't sustain a #3 ranking too much longer. It is difficulty to predict if a move to the SEC will make the Sooners more like Alabama or Arkansas?

Positives:
The consistency of Georgia has been outstanding with post-season play in each of the past 25 seasons. They finally topped Alabama and won a national title which was needed for program confidence.

Concerns:
Georgia's program is strong across all metrics, although the TV metrics could be better based on their ranking. They play a lot of ugly, low-scoring games but winning on the big stage cures all of that.

Positives:
Florida has found itself in a NY6 bowl game in 3 out the past 4 years. They also have two national titles since 2006 and only three other teams can say the same (LSU, Alabama, Clemson).

Concerns:
The Gators are bringing in their 5th coach since 2010. They haven't won a conference title since 2008. If this continues a few more years, look for Florida to slide out of the top 10.

Positives:
The Seminoles are one of just 6 programs with a national title in the past 10 years. Their string of success in the late 80's through the 90's was one of the best runs in college football history.

Concerns:
The Noles can't let Clemson continue to run the ACC if they hope to stay in the top 10.

Positives:
The Badgers have appeared in 6 Big Ten conference championship games and 6 major bowl games since 2010. The program has appeared in 20 straight bowl games.

Concerns:
The performance is solid, but they haven't broke through with a CFP appearance and have not won the Big Ten since 2012. This, combined poor recruiting and TV ratings relative to their ranking, are why Wisconsin just narrowly missed the top 10.

Positives:
Auburn has been consistently winning. The Tigers have great recent seasons on the resume as they won a national title in 2010 and narrowly missed out on another in 2013.

Concerns:
There's no room to slip up in the SEC West and with two mediocre seasons in a row the Tigers can't afford more. There also seems to be drama with the coach which is never good.

Positives:
The overall performance rankings, especially recently, warrant a top 10 ranking. Since 2009, they've been in a major bowl, CFP game, or national title game 7 times. Oregon also continues to recruit well.

Concerns:
As a program, Oregon needs to prove they can keep a coach. Unfortunately, they'll have to continue this trend with Dan Lanning taking over.

Positives:
The Aggies are near the top in the Brand/Stability categories with huge attendance, massive enrollment, and great recruiting. Jimbo Fisher is a proven winner.

Concerns:
With only 1 major bowl game and zero conference championships since 1999, Texas A&M has not proved they can break through and win when it matters.

Positives:
The only time since 1993 that Virginia Tech missed out on a bowl game was during the COVID 2020 season. Through solid defense and special teams, the Hokies were as consistent as you can get.

Concerns:
Frank Beamer's gone and the Hokies now bring in their 2nd coach since Beamer. Virginia Tech needs to prove it can win big without Beamer. Otherwise, as their 10 year performance rating suggests, they'll continue to slide down this list.

Positives:
Kirk Ferentz has coached the Hawkeyes since 1999, providing consistency and stability. Iowa has appeared in bowl games in all but 3 seasons since 2001.

Concerns:
Despite a ton of consistency, Iowa hasn't been able to win the big one. Their last conference championship was a shared title in 2004.

Positives:
Oklahoma State is trending in the right direction by winning with a fun brand. The Cowboys have 16 straight bowl appearances, winning 11 of them. They've made 3 major bowl games in the past 11 years.

Concerns:
After missing out on a BCS title game by fractions of a point in 2011 and then missing the CFP by inches in 2021, the Cowboys haven't been able to break through to the biggest stage.

Positives:
West Virginia football has a loyal fan base with solid support. The history of winning has been consistent. 2007 was near miss in playing for the title.

Concerns:
The Big 12 hasn't been very good for West Virginia Football. They have no conference titles or even conference championship games since joining the league.